Millers Tale Essays

Mill operators Tale Essays Mill operators Tale Paper Mill operators Tale Paper We gain from the Millers representation that his mouth as incredible as a welcome forneys and he tells synne and noriotries. We know from this that the Miller will be recounting to a rough story and utilizing unrefined language, not a sentiment. We additionally realize that the Miller is lower class and has more muscle than minds. This shows he will be recounting to a revolting story of how he sees reality, which is probably going to be about desire and infidelity, as in all fabliaus. In the start of the introduction the Miller has just offended the host by disturbing the social congruity. He has likewise insulted the Reeve, whose activity is a woodworker. Generally there was a competition among Millers and woodworkers. This makes the story progressively fit to the Miller as he decides to outrage the Reeve. The Millers hostile character appears through in this hostile story. We see from the preamble that the Miller has a thumb of gold implying that he prepares a portion of the flour that he grindes for the nearby individuals. This shows how exploitative and mischievous the Miller is. This makes him appropriate to tell the story as it is about deceitfulness and absence of trust and faithfulness. The story is about infidelity and the mill operator accepts that all ladies are two-timing and tells the Reeve that He who hath no spouse, he is no cokewold. In the story we were informed that John was envious and heeld enlist narwe in confine. This shows John has comparable perspectives to those of the Miller since he can't confide in his better half. The Miller is uneducated and decides to affront Nicolas who is smart and taught. This is the reason at long last Nicolas is rebuffed by being burnt in the towte. Absolon is likewise pulled in on the grounds that he is feminine. This mill operator detests feminine men since he himself is manly. Absolon is additionally rebuffed on the grounds that he succumbs to Alisons stunt and he hath kist hir under ye. Albeit every one of these focuses show that the Miller is fit to this story, there are a few pundits that accept that this story was excessively scholarly for the mill operator. The mill operator incorporates an appearance job for himself as the rapscallion Robin. However, a few pundits contend that he was not insightful enough to think about this. He likewise wouldnt have had the option to consider utilizing the word hende incidentally when discussing Nicolas. Despite the fact that this story is a fabliau, there are a few shows of a sentiment, for example, the long representations of Alison and Absolon. We likewise observe these shows when Abslon is attempting to prevail upon Alison and he calls her Darling and my best winged animal. However the Miller would not be sufficiently smart to realize how to bring these shows into the fabliau. In the Millers preamble we are informed that Oure hooste saugh that he was dronke of beer. Since the Miller was in such an intoxicated state pundits contend that he wouldnt have had the option to recall each and every detail of the story and that he would have not been in any state to tell it in rhyming couplets. Over all I believe that this fabliau is appropriate to its teller on the grounds that both the story, and the Millers considerations on life are revolting and inconsiderate. The story is told by the Miller who things that all ladies are deceptive and simple, which is the manner by which ladies and connections and depicted in the story. Mill operators story Essays Mill operators story Paper Mill operators story Paper Dignified Love in Chaucer and Marie de France In his The Millers Tale Chaucer presents a side of the cultured love custom never observed. His characters are normal white collar class laborers as opposed to tip top respectability. There is a fascinating examination between the Millers characters and those in two of Marie de Frances lais that share close plot lines. Rather than being romanticized Chaucers characters are lumpy. Rather than being associated with dignified love there is some proof that the connection among Alison and Nicholas is one of desire. Chaucers utilization of the lower class makes the ludicrousness of what they are doing stick out. In the lais of Marie de France, Guigemare and Yonec, are based on a similar original which is equivalent to Chaucers Millers story employments. Maries lais can give a lot of guidelines for this original. The two lais share a few comparative components. The two of them contain a similar three focal characters, who has principal likenesse s, a similar starting plot line and a few of similar subjects. Thefirst character shared by the two lais is the storys lowlife, the matured spouse. He is an incredible ruler who is a lot more seasoned than his better half. Since he is aware of this reality, he stresses continually that his better half will double-cross him, so he bolts her up. He is both the least and most significant figure in the story. Hes significant in light of the fact that without his quality and activities the story would never happen. Be that as it may, he has next to no genuine connection with the other two progressively focal characters. The spouse in Yonec is never portrayed as meeting either his better half or her sweetheart. In Guigemare the spouse, wife and Guigemare are just together when the two darlings are found. The figure of the excellent, detained spouse is the subsequent focal character. She is the quintessential lady in trouble, wonderful, respectable (and except for her one genuine affection ) pure. The third character is the valiant darling who salvages t

Hard and soft skills Essay Example | Topics and Well Written Essays - 750 words

Hard and delicate abilities - Essay Example This exploration will start with the explanation that each association targets employing the best up-and-comer. Employment applicants have hard and delicate abilities. Hard abilities incorporate bookkeeping, fund, programming, etc. Delicate abilities incorporate self-assurance, stress the executives relationship building abilities, etc. These aptitudes are significant in an association for legitimate connection of representatives. Hard aptitudes are found out in school through preparing and understanding book. These abilities can't be learned at work since they require proficient capability. For example, for one to turn into a certified bookkeeper they need learn bookkeeping in school be tried and pass exams.This drives one to be an affirmed open bookkeeper. Hard abilities require a high IQ since their application require incredible scientific aptitudes basic reasoning and hierarchical abilities. Moreover, the standards applied in these abilities continue as before paying little mind to the organization and conditions where they are applied. For instance, the strategy of setting up a distributed budget summary of an organization is comparative paying little mind to the size and area of a consolidated organization. An expert bookkeeper along these lines needs to adhere to the worldwide money related detailing guidelines while setting up the fiscal summaries. The delicate abilities are self-educated aptitudes which rely upon one’s enthusiastic remainder. They are the aptitudes that empower an individual to relate and function admirably with individuals. These aptitudes incorporate the relational abilities, fearlessness, stress the executives and relationship building abilities.

Creative Inspiration from David Bowie

Imaginative Inspiration from David Bowie The updates on David Bowies demise resounded through the world and caused an overflowing of expressions of friendship, adoration and distress at the loss of such a fantastic craftsman. Bowie was known for his imagination which included his music and verses as well as his physical appearance and the personas he made. Any individual looking for inventive motivation can locate a gold mine of it in Bowies life and work. Here are a few different ways David Bowie showed as an imaginative virtuoso. Keep Ch-ch-ch-ch-changin Bowie was popular for his capacity to continually rethink himself. Indeed, even in the beginning of his notoriety in the late 60s mid 70s, he explored different avenues regarding various styles from nonconformist people to substantial metal. Maybe his most noteworthy change was the creation of the stone persona Ziggy Stardust. At that point, many felt that Bowie could have ridden the notoriety and prevalence of his Ziggy persona as far as possible of his profession, however at the stature of his fame, he chose to slaughter Ziggy and proceed onward to different examinations. In America, he investigated funk and soul music and afterward discharged his most well known collection â€Å"Lets Dance† which was a definitive tribute to shake and the most mainstream of his vocation. In any case, even the notoriety of this collection didnt entice him to ground his masterful vision and his next stage was a Berlin-propelled modern and house/electronica test. Bowies capacity to continue pushing ahead and continually investigate new creative styles are what made him the symbol he became. Enjoy Artistic Angst however Dont Self-Destruct Bowie had some dim minutes in his profession. One of his best but darkest stages was during the time he spent in LA. The style and excitement of LA fame, the gatherings and cocaine-energized recording meetings sent him on a spiral into murkiness. Not at all like different stars riding their notoriety into implosion, as Iggy Pop, Bowie had the option to stop that stage when he left LA and moved to Berlin. Change of Scene Can Be Inspiring Similarly as his move from the UK to LA end up being a tremendous shelter to his profession, his choice to leave LA and station himself in Cold-War Berlin was another imaginatively determined decision. The coarseness and authenticity of Berlin was the direct inverse of the dreamlike richness of LA. The experience grounded him as he moved into one more innovatively trial stage. Team up with Other Artists Bowie appreciated working with different specialists and a portion of his most prominent inventive undertakings were the consequence of these coordinated efforts. Mick Jagger, Freddie Mercury, Brian Eno and Iggy Pop were remembered for a portion of his best group ventures. He once broadly called the then for all intents and purposes obscure guitarist Phil Palmer at his moms house to request that he work together on a collection since he felt his own guitar abilities were shoddy. He was known for being liberal and conscious of different people groups work and didnt let distinction or self image impede his imaginative vision. Set Your Standards and Stick to Them Regardless of how popular he became, Bowie didnt misuse his acclaim. He held himself to an exacting hard working attitude. In spite of the fact that he had a stage where he lost himself in drugs, especially cocaine, he generally figured out how to get a hold of himself to perform, record and give interviews. His foil during his LA years was Iggy Pop, who got known for his unusualness and where Iggy permitted himself to be hauled under by his illicit drug use, Bowie set cutoff points for himself and kept up his expert morals. Dont Be Afraid of the Unknown Bowie was continually pushing the limits of his specialty. He was rarely monotonous or exhausting. Every collection was a result of a challenging new excursion into obscure waters as he continually tried to locate another voice and another motivation. He investigated with melodic innovation and was known for being daring and spearheading. His characteristic interest permitted him to follow a wide range of creative ways to the pleasure of his fans and music darlings. Bowies imaginative vision was filled by his steady making progress toward novelty. He never permitted himself to sink into one style or voice and thus, his lifes work is rich and assorted.

Management Assignment: Human Intelligence Essay

Customarily associations have concentrated upon the insight of people and held the perspective that astute individuals as far as IQ succeeded more. Be that as it may, these thoughts are persistently tested by the possibility of passionate insight being key pointers of the board execution (refered to in Khosravi, Manafi, Hojabri, Aghapour and Gheshmi, 2011, pg 3). Passionate knowledge is ones capacity to see and direct different people’s feelings (refered to in Sadri, 2012, pg 536). In present society, enthusiastic insight of the executives is fundamental to positive correspondences in anticipating thoughts, expanding estimation of groups through making regular group esteems and consequently expanding the activity fulfillments of people in work environments from partnerships to deals. Enthusiastic knowledge is thusly straightforwardly identified with the general execution of an organization and furthermore the productivity of individual representatives. It can likewise be said that enthusiastic knowledge is significantly more significant then unadulterated insight in forming administration achievement (refered to in Sadri, 2012, pg 537). Directors use correspondence as a technique to move significance to others for a definitive reason for accomplishing their objectives and targets. The capacity to impart effectively relies on the manager’s ability to sympathize with their friends, that is, the manager’s level of passionate insight. Goleman’s study states the thoughts of sincerely clever people are increasingly effective at imparting their ‘ideas, objectives and intentions’ (refered to in Zeidner, Matthews, Roberts, 2004, pg 386). Likewise, Wasielewski’ contemplates recommends genuinely canny people can ‘excite and enthuse’ or make others ‘feel mindful and wary’ (refered to in George, 2000, pg 7). This kind of conduct will thus persuade or demotivate people in the working environment. In this manner passionate knowledge is significant as it permits chiefs to convey viably and consequently accomplish their objectives by affecting the disposition and feeling of their group. Bar On further states that directors are additionally ready to utilize correspondence to guarantee a positive outcome in earth requesting work circumstances (refered to in Zeidner, Matthews, Roberts, 2004, pg 374). Administrators might have the option to do this in the event that they comprehend their employees’ individual sentiments, thus passionate insight is the device that lets chiefs convey successfully in any kind of circumstance. Whether or not the circumstance is troublesome or not, passionate knowledge will consistently be noteworthy on the grounds that it permits the administrator to discuss successfully with their workers (refered to in George, 2000, pg 8). A result of chiefs who speak with high passionate knowledge makes esteem including part connection, which thusly expands group efficiency. Positive feelings of specific people, for example, administrators can impact colleague attitude and is high prone to expand bunch union through relationship fabricating, this is otherwise called constructive ‘emotional contagion’ (refered to in Ashanasy and Daus, 2002, pg 79). Anyway oppositely, negative feelings of an individual can diminish the proficiency of other colleagues since negative mentalities can ‘infect’ collaborators and is difficult to switch (refered to in Ashanasy and Daus, 2002, pg 79). Thus because of these polar results the requirement for sincerely wise chiefs is vital to the activity of a group to finish undertakings effectively. All the more significantly, high passionate insight can affect a pioneers and groups capacity to develop group objectives and targets (refered to in Ashanasy and Daus, 2002 pg 81). This is stated by Rosete and Ciarrochi concentrate in which reasoned that high passionate astute pioneers performed all the more effectively and was not influenced by psychological capacity (refered to in Sadri, 2012, pg 538). Aside from administration profoundly enthusiastic wise colleagues additionally expanded group proficiency. A Study by Jordan and Troths finished up this through their analysis where they closed high passionate clever colleagues performed progressively outstanding at that point low enthusiastic shrewd groups (refered to in Sadri, 2012, pg 538). In this way administration through high passionate smart people builds the estimation of a group, anyway high enthusiastic insightful colleagues additionally add to constructive group collaboration. Another part of high enthusiastic shrewd pioneers is improved occupation fulfillment and subsequently expanded execution. Genuinely shrewd pioneers can impact ‘shared beliefs’ of gatherings, permitting them to shape ones capacities and aptitudes to impart and co-ordinate with one another (refered to in Zampetakis and Moustakis, 2011, pg 84 ). These ‘shared beliefs’ permit gatherings to have high occupation fulfillments because of improved execution because of positive enthusiastic standards made by the director (refered to in Zampetakis and Moustakis, 2011, pg 84). From this time forward, an expansion in bunch work fulfillment will permit singular fulfillment development, this will thusly expand generally speaking proficiency. In the investigations of Ashkanasy and Daus, we can likewise see the significance of genuinely related employment fulfillment. The investigation contains situations, which stress how negative fulfillment incompletely because of authority issues can have unfriendly effects upon other colleagues. Research has additionally exemplified the requirement for sincerely canny administrators to uplift positive feelings with representatives especially in the business to expand client rentention (refered to in Ashkanasy and Daus, 2002, pg 77). Thus, work fulfillment is exceptionally connected with the passionate insight of directors. Occupation fulfillment is obviously a significant factor in the work environment as it can expand productivity. As associations and organizations look to build productivity, the utilization of sincerely smart people will be utilized to reclassify gatherings and people in the work environment. After some time as more grounded proof expands upon that high enthusiastic astute people improve pioneers, organizations will experience a change to enlist or train sincerely shrewd people. As organizations persistently gain information in this field, serious methodologies will be framed to more readily firm execution. As they grasp these sorts of changes, upper hands especially in the business will encounter huge upper hands. Correspondence from profoundly sincerely clever permits all the more decidedly controlled group aspirations and consequently permit more prominent group joint effort, which increments between close to home connections. Group coordinated effort is profoundly compelling in creating predominant employment fulfillments and therefore work effectiveness. Subsequently, passionate insight is basic for pioneers to oversee effectively in work environments. References: Sadri, G. , (2012). Enthusiastic knowledge and administration advancement, Public Personnel Management, Vol. 41 No. 3, pp. 535-548 Date Viewed †10 April 2013 <http://web. ebscohost. com. wwwproxy0. library. unsw. edu. au/ehost/detail? vi d=3&sid=7e41ae83-e0b2-455b-ac25-1568e4f33f6f%40sessionmgr110&hid=112&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=buh&AN=79656429> Khosravi, R. D. , Manafi, M. , Hojabri, R. , Aghapour, A. H. , Gheshmi. R. , (2011). The connection between passionate knowledge and compelling appointment. Worldwide Journal of Business and Social Science, Vol. 2 No. 19, pp. 223-235 Date Viewed †10 April 2013 lt;http://search. proquest. com. wwwproxy0. library. unsw. edu. au/abiglobal/docview/904526890/13D5FC8D9CD73AEC7F5/1? accountid=12763> Zeidner, M. , Matthews, G. & Roberts, R. D. , (2004). Enthusiastic Intelligence in the Workplace: A Critical Review. Applied Psychology, 53(3), pp. 371â€399. Dated Views †10 April 2 013 <http://onlinelibrary. wiley. com. wwwproxy0. library. unsw. edu. au/doi/10. 1111/j. 1464-0597. 2004. 00176. x/abstract;jsessionid=BC2DC14C7B9282FD9361B666E034A2C9. d02t02> George, J. M. , (2000). Feelings and Leadership: The Role of Emotional Intelligence. Human Relations, 53(8), pp. 1027â€1055. Date saw †10 April 2013 <http://search. proquest. com. wwwproxy0. library. unsw. edu. au/docview/231437575/fulltextPDF? accountid=12763> Ashkanasy, N. M. & Daus, C. S. , (2002). Feeling in the working environment: The new test for directors. The Academy of Management Executive, 16(1), pp. 76â€86. Date saw †10 April 2013 <http://www. jstor. organization. wwwproxy0. library. unsw. edu. au/stable/4165815> Zampetakis, L. A. & Moustakis, V. , (2011). Managers’ Trait Emotional Intelligence and Group Outcomes: The Case of Group Job Satisfaction. Small Group Research, Vol. 42 No. 1, pp. 77-102 Date Viewed †10 April 2013

Air Legislation Assignment Example | Topics and Well Written Essays - 750 words

Air Legislation - Assignment Example This parity is the thing that comprises horizontal equalization and longitudinal parity and makes the focal point of gravity a significant angle in airplane strength on the grounds that the heaviness of the left is equivalent to the weight established on the correct which could be irritated with uneven sidelong stacking. Horizontal unbalance will at that point result if the fuel load is bungled by providing the motors inconsistent from tanks arranged on one side of the plane. In the long run, the plane controls in an out-of-smooth out condition, expanding drag and bringing about diminished working productivity (Ethirajan, 2013 p.35). the focal point of gravity position impacts both the spill and tip back defenselessness of the airplane. The tip back circumstance is static on the ground during stacking or dynamic during take-off speeding up with full push setting. The focal point of gravity’s flat position extraordinarily influences the steadiness of the wing which brings about the static dependability of the whole airplane. Assume the focal point of gravity is adequately forward the streamlined focus the airplane turns out to be statically steady. On the off chance that the focal point of the airplane is moved towards the tail adequately, that is the impartial point, where the second bend becomes flat the airplane turns out to be impartially steady. Regardless the focal point of gravity is moved further back, the second bend has a positive slant making the airplane longitudinally steady. So also, when the focal point of gravity is forward toward the nose of the plane, the pilot is put at a spot in which he doesn't the ability to produce the power that can help in accomplishing most extreme coefficient of lift (Ethirajan , 2013 p.45). Take off is where an airplane departs the ground and starts flying. Airplane that is over-burden will most likely be unable to take off yet just on the off chance that it does, it could show some airborne attributes. Frequencies of poor stacking will consistently be seen during

BandPage

BandPage INTRODUCTIONMartin: Hi, today we are in San Francisco in the BandPage office or almost. Hi J, who are you and what do you do?J: I am J Sider and I am the CEO and founder of BandPage.Martin: Awesome. When did you come up with the business idea?J: It is a bit of a long story. I grew up as a musician and I was playing and singing music when I was a kid and that kind of led me into wanting to have a career into the music business. And so I started managing bands and venues around the country and then after many years of doing that I just realized that there is a lack of efficiency in the business model in the music industry as well as the technology that was being used and so I moved out here in San Francisco to solve these problems in 2009 and then launched the company in 2010.Martin: OK, cool. So when you came here to San Francisco what happened to be your first steps so that you just build a website or did you drop to investors. What did you do?J: The first step for meâ€" I didn’t k now anybody around here. I just knew that if I wanted to build an app or a platform that this was the best city in the worlds to be in and it has the highest population density of engineers and designers and entrepreneurs and investors, and so as they say fish where the fish are.I came out here for the sole purpose of just getting involved in the community. I think there are a lot of ways that you can start a business. There is a lot of ways of getting it started, but the way I started it and I think the way you have a lot of leverage as an entrepreneur is if you start with a small team.So I came out here late 2009 and started searching, every night I went out and every night at San Francisco there are conferences and tech and startup meetups. Every night you can go out and meet people so I did that for a couple of months and I talk to, I am sure, over a thousand people to try to get introduced to the right people that will be interested in the idea. And so my first step was to find one engineer and one designer that would work with me out of my living room to get the idea, build it and put it online.Martin: How did you convince them?J: It is not an easy thing. I think the most important thing when you are starting. There are lots of many important things but one of the most important things for me was simply being resourceful and driven. Finally, when I did find the right people to join me I realistically and probably talked to close to a 1000 people about it and some of those people were interested and started working with me and stopped and others worked a little bit longer and then it didn’t quite work out and then finally I found these individuals. And the way we did it was set up in a structure similar to some other startups around this area which is it is a small team that starts and we all work with equity and you believe in the division and all get behind it. And if you are lined on what you want to build you believe you are joining a team that can build it and incentivized through equity. That is how we did it and I think it aligns everybody on the early team to be able to have a go at it.Martin: So once you have developed your MVP of the BandPage what type of traction did you gain in order to find some investors?J: When I first moved here I talked to everybody, yes designers and engineers and folks but also investors and other entrepreneurs to really try to get to know a lot of people. And so after we had launched the product, if you can get a team, a small team and start building something and launch it you have far more leverage than you do if you go to investors before that point. If you go with a wire frame and idea versus you already have a product and traction you have more leverage and you could give up less of the company for more funding.We launched the product, we had really strong market fit so it took off pretty quickly. When we had a couple hundred bands sign up and then a couple of thousand artist sign up and s o at that point investors saw that we had created product that was creating a lot of value for our customers and so they are interested in being involved in this. So one of the things I did to really help us is I got to know this guy Larry Marcus and he is a managing director of Walden Venture Capital and just a brilliant guy, especially he has a lot of connections in the music industry. His name is in Billboards’ 100 most powerful people as well as in general Walden tech investor. And so I worked very, very hard to get him involved. Once I did that, he helped introduce us to other people.So one of the first things I tell entrepreneurs is when you land in a city and you start to build your startup make sure as quickly as possible to find advisors that you can put around the company. As powerful as you can find at different levels as you are building the company, you will be able to get more and more powerful and you need people around your company. You just kind of look out whenev er can you find the most influential or powerful person that you can and try to get them involved. As you continue to build the company you find even more powerful and influential people that can help because it really makes a difference and in this case with Larry Marcus it was probably the sole reason we put together a seed ground funding. And then he has continued to be just incredibly powerful and helpful and just build this business.Martin: Good.BUSINESS MODEL OF BANDPAGEMartin: J, let’s talk about the business model of BandPage. What is it all about? What type of value proposition do you deliver to what type of customer segment?J: Our main goal as a business is we help musicians reach and monetize their customers in the most cost effective way you could reach revenue. We look at musicians, their business and they have a product to sell to their customer. The clear service that we provide is helping that business sell their products â€" tickets, merchandise, VIP offers and di stribute those up to their customers where the customers are most likely to buy those products. And when the customers buy one of those products we take a 10 percent cut of that sale and so we have half a million musicians on the platform now. We distribute and display those musicians’ content and commerce to hundreds and millions of fans across most of the major streaming platforms today.Martin: Does this also mean that you only display the content on your platform or website but also on other media like YouTube and so on?J: Yes. Actually the whole point of what we do is to help the business musicians reach their customers wherever they are. If you think about yourself as a fan where you are spending your time these days with musicians, it is probably not on their website of Facebook page anymore. You are probably spending a lot more time on streaming services listening to music and interacting with them there. And so instead of us being a destination to tell you have another pla ce for bands to tell their fans to go we are truly a B2B, B2B2C if you will where we help the businesses reach their customers on the streaming services. There is now one billion a day active users across streaming services and we are just about the only way for every musician in the world to reach the customers on those platforms.Martin: And do you also have a way, unless you are in the Silicon Valley so many big data machinery startups. Are you also offering a way of matching the supply and demand in the meaning of the musicians and the customers in a more efficient way based on pattern recognition or something like that?J: Yes, absolutely so especially in the music business we really have this incredible opportunity that is happening right now where for the first time ever as a musician as a business you can truly segment and understand your customer based on their listening behavior or behavioral data. If you would listen to an artist 157 times versus listen to another artist 7 times there is a clear statisticly significance percentage likelihood that you would buy a ticket or a piece of merchandise or something to the artist, you listen to 157 times versus 7.And so we start to understand that data, the behavioral data and apply a kind of qualify and quantify the percentage likelihood that you would buy something from this artist versus another one and then match it up in that way. And so today we are now sending over 1.5 million fans to musician source every month and that is growing rapidly. We are the first company in the music industry to take listening data where we apply very large data machine learning algorithm to it to understand the likelihood that this individual is going to be interested in x type of content and or commerce from that artist.Martin: And every customer needs to be logged in before looking at the content or is It anybody can look at the website and maybe you don’t even know who he is because you only got some browser fingerprint ?J: We are distributing that to the streaming services, and we are partnering with the streaming services to analyze the data on their platform. So we do that as a service for the streaming services and then crunch the data, attach the offer from one of the 500,000 artists send it back and display it on the streaming service.The future of the music business is truly going to be just an amazing experience for the fans where everything you are interested in will basically just be delivered to you. As we see you start to listen to more and more artists or more and more of this particular artist and we can personalize the experience to you, you will automatically be notified of your favorite artist or the type of things you like to buy or the ways you like to interact with the artist. And it really shouldn’t be spending at all because we should be able to see and understand, “Hey, you like buying tickets, but every time we have displayed a t-shirt to you, you never buy that so we st op”. We pull back on that substituting those things for you.Martin: And when you look at the revenue streams for the musician, can you provide us a little bit of insight of the revenue split so for example digital goods or offline stuff that is merchandising, tickets, events whatever?J: Yes, absolutely. Over the years there has been a major shift in the music business where the main product that musicians as a business sold was music, was records, CDs and downloads. But that has dropped by billions and billions of dollars in our industry. So it has shifted heavily over to tickets and merchandise and VIP experiences and the bulk of the musicians’ career now is coming from touring and merchandising and VIP experiences.Martin: Are you organizing or have you ever had the thought of organizing some kind of collaborative concerts and because if you know what type of individuals are loving what type of music then maybe you can even combine some kind of 5 to 10 musicians where have some kind of overlap for maximizing of the people that show up and are willing to pay?J: Absolutely. We are at the very beginning of what using this data and what this data can mean for our industry. Just like that there are going to be incredible new innovations that come from this including that where you wouldn’t normally see a country artist open for a hip-hop artist but there is a ninety percent overlap for people in Dayton, Ohio that are happy to love these two artists and you can sell out a bigger show if you book both of them than separately. So that is a great example of things to come and it will definitely be happening in the future.Martin: What other cool stuff can you imagine just based on the really understanding the music preferences?J: Frankly, I believe the entire industry should run on this infrastructure and I mean with any industry. The more data and better understanding you have about your customers the more you can personalize the experience, the better products you can deliver to them and the more insight you have from your customers the better you can run your business.Understanding the likelihood that certain fans are going to like an artist coming to this town versus that town, you will be able to do these collaborative shows. You will be able to, if you are one of the biggest fans of a particular artist, the artist could happen to show up at your screen and do a private show for you and a couple of others. On the industry side the more you can understand the trends â€" what genre is being listened to, how is an artist rising and breaking, it is incredibly powerful and useful tool for managers to find new talent. If I am a manager and I like hip-hop I can use this to understand who are the up and coming artists instead of trying to just take it from a gut level, that is what a lot of managers and labels have done in the past. They just hear it and they believe it is good and they will use Facebook likes or they will use these different things to show, the blogs, to show that things are happening but there is no true source than people actually using a product and the musicians’ music listening to whatever trend is based on people actually consuming that.So, I think it is going to be not just on the consumer side having you two favorite artists, two completely different genres play together but also the tools /the data that will direct our entire industry to improve our business.Martin: I think the really interesting point for you will be to really focus and not be too diluted because there are so many opportunities that you could do and deliver some sort of service. For example if I am just thinking about helping or doing some crowd financing of artist just based on pattern analysis. You can do this, but you can also do perhaps finding some sponsors. Ok you can do that. There are so many different things that you could do, but keeping really focus seems to be an issue.J: Yes, that is the number one, actually not number one but it is a very well-known reason why companies fail. It is because they try to do too much. So we focus very clearly on one thing which is helping this business take their products and reach and sell to their customers in the most cost effective way and increase revenue. That’s it.Now, as the industry grows and as our platform continues to grow we can open up into some select new opportunities but like you say focus is one of the things that we are best at doing.Martin: J, before you said that you are taking 10 percent off the revenue that you are helping the artist with. Is there any other type of revenue source involved or is this independent if it is merchandise, soundtracks, tickets, whatever, everybody is 10 percent?J: Everything is 10 present. It is a 36 billion-dollar industry right now for those things: tickets, merchant and VIP experiences.Martin: Worldwide or US?J: Worldwide. And that is going to grow in an incredible amount because of some of the things we have been talking about, because we are able to reach a much bigger audience in a much more customized, personalized way. And if you think about doing a different model like charging musicians service fee to use the platform, if you calculate that you try to charge people who don’t have money. You can’t become a very large business. But on the flip side musicians have the biggest brands in the world. If collectively musicians are the most engaged category on every social network â€" Facebook, YouTube or etc., Instagram. And if you can help those businesses you have the biggest, most accessible brands in the world. If you can help those businesses run their business better, then ultimately it can tap into a multibillion dollar opportunity.So again, in the effort to stay focused that is what we are doing and sticking to itMartin: J, you said that you have a roundabout about a half a million band members. Is it band members or bands?J: Bands. MusiciansMartin: Ok, and can you give us some kind of split of the average number of people per band so just understanding this are there so many solo artist or really some 10 people bands and also understanding of whether some people are just having fun and just starting off in the beginning or some really like well known.J: In the beginning it was just a platform, open to any artist and we were just opening up to the world. Now, the last two years we focused heavily on the biggest artists in the world. So if you study the economics of the music industry you see that it is about 2,500 artists generate most of the traffic, most of the listening and most tour income and music sales. We are focused heavily ensuring that they have a BandPage profiles up and going. So we now keep a constant list and updating the list of those 2,500 artists based on our partners who use trending on these major streaming services. We partner with YouTube and Spotify and Vevo and Groove Music ,Microsoft service and Google etc., etc. So we can see when artists are popping up and when they pop into the 2,500 we make sure if they don’t have a BandPage profile to reach out. At this point almost every artist in the top 2,500 have a BandPage profile so everyone from Beyoncé to Arcade fire to Jay Z, on and on have a BandPage profile.We build a large platform so that any artist can log in and update their profile. So sure we also have up and coming artists around the world. We are a worldwide platform that allows musicians to get set up and start making money.Martin: When you just said Beyoncé and Jay Z I was just thinking why are you not organizing the music awards?J: Well, again, focus. One step at a time.Martin: Good.ADVICE TO ENTREPRENEURS FROM J SIDER In San Francisco (CA), we meet CEO Founder of BandPage, J (James) Sider. J talks about his story how he came up with the idea and founded BandPage, how the current business model works, as well as he provides some advice for young entrepreneurs.INTRODUCTIONMartin: Hi, today we are in San Francisco in the BandPage office or almost. Hi J, who are you and what do you do?J: I am J Sider and I am the CEO and founder of BandPage.Martin: Awesome. When did you come up with the business idea?J: It is a bit of a long story. I grew up as a musician and I was playing and singing music when I was a kid and that kind of led me into wanting to have a career into the music business. And so I started managing bands and venues around the country and then after many years of doing that I just realized that there is a lack of efficiency in the business model in the music industry as well as the technology that was being used and so I moved out here in San Francisco to solve these problems in 2009 and t hen launched the company in 2010.Martin: OK, cool. So when you came here to San Francisco what happened to be your first steps so that you just build a website or did you drop to investors. What did you do?J: The first step for meâ€" I didn’t know anybody around here. I just knew that if I wanted to build an app or a platform that this was the best city in the worlds to be in and it has the highest population density of engineers and designers and entrepreneurs and investors, and so as they say fish where the fish are.I came out here for the sole purpose of just getting involved in the community. I think there are a lot of ways that you can start a business. There is a lot of ways of getting it started, but the way I started it and I think the way you have a lot of leverage as an entrepreneur is if you start with a small team.So I came out here late 2009 and started searching, every night I went out and every night at San Francisco there are conferences and tech and startup meetup s. Every night you can go out and meet people so I did that for a couple of months and I talk to, I am sure, over a thousand people to try to get introduced to the right people that will be interested in the idea. And so my first step was to find one engineer and one designer that would work with me out of my living room to get the idea, build it and put it online.Martin: How did you convince them?J: It is not an easy thing. I think the most important thing when you are starting. There are lots of many important things but one of the most important things for me was simply being resourceful and driven. Finally, when I did find the right people to join me I realistically and probably talked to close to a 1000 people about it and some of those people were interested and started working with me and stopped and others worked a little bit longer and then it didn’t quite work out and then finally I found these individuals. And the way we did it was set up in a structure similar to some other startups around this area which is it is a small team that starts and we all work with equity and you believe in the division and all get behind it. And if you are lined on what you want to build you believe you are joining a team that can build it and incentivized through equity. That is how we did it and I think it aligns everybody on the early team to be able to have a go at it.Martin: So once you have developed your MVP of the BandPage what type of traction did you gain in order to find some investors?J: When I first moved here I talked to everybody, yes designers and engineers and folks but also investors and other entrepreneurs to really try to get to know a lot of people. And so after we had launched the product, if you can get a team, a small team and start building something and launch it you have far more leverage than you do if you go to investors before that point. If you go with a wire frame and idea versus you already have a product and traction you have more lev erage and you could give up less of the company for more funding.We launched the product, we had really strong market fit so it took off pretty quickly. When we had a couple hundred bands sign up and then a couple of thousand artist sign up and so at that point investors saw that we had created product that was creating a lot of value for our customers and so they are interested in being involved in this. So one of the things I did to really help us is I got to know this guy Larry Marcus and he is a managing director of Walden Venture Capital and just a brilliant guy, especially he has a lot of connections in the music industry. His name is in Billboards’ 100 most powerful people as well as in general Walden tech investor. And so I worked very, very hard to get him involved. Once I did that, he helped introduce us to other people.So one of the first things I tell entrepreneurs is when you land in a city and you start to build your startup make sure as quickly as possible to find a dvisors that you can put around the company. As powerful as you can find at different levels as you are building the company, you will be able to get more and more powerful and you need people around your company. You just kind of look out whenever can you find the most influential or powerful person that you can and try to get them involved. As you continue to build the company you find even more powerful and influential people that can help because it really makes a difference and in this case with Larry Marcus it was probably the sole reason we put together a seed ground funding. And then he has continued to be just incredibly powerful and helpful and just build this business.Martin: Good.BUSINESS MODEL OF BANDPAGEMartin: J, let’s talk about the business model of BandPage. What is it all about? What type of value proposition do you deliver to what type of customer segment?J: Our main goal as a business is we help musicians reach and monetize their customers in the most cost eff ective way you could reach revenue. We look at musicians, their business and they have a product to sell to their customer. The clear service that we provide is helping that business sell their products â€" tickets, merchandise, VIP offers and distribute those up to their customers where the customers are most likely to buy those products. And when the customers buy one of those products we take a 10 percent cut of that sale and so we have half a million musicians on the platform now. We distribute and display those musicians’ content and commerce to hundreds and millions of fans across most of the major streaming platforms today.Martin: Does this also mean that you only display the content on your platform or website but also on other media like YouTube and so on?J: Yes. Actually the whole point of what we do is to help the business musicians reach their customers wherever they are. If you think about yourself as a fan where you are spending your time these days with musicians, i t is probably not on their website of Facebook page anymore. You are probably spending a lot more time on streaming services listening to music and interacting with them there. And so instead of us being a destination to tell you have another place for bands to tell their fans to go we are truly a B2B, B2B2C if you will where we help the businesses reach their customers on the streaming services. There is now one billion a day active users across streaming services and we are just about the only way for every musician in the world to reach the customers on those platforms.Martin: And do you also have a way, unless you are in the Silicon Valley so many big data machinery startups. Are you also offering a way of matching the supply and demand in the meaning of the musicians and the customers in a more efficient way based on pattern recognition or something like that?J: Yes, absolutely so especially in the music business we really have this incredible opportunity that is happening righ t now where for the first time ever as a musician as a business you can truly segment and understand your customer based on their listening behavior or behavioral data. If you would listen to an artist 157 times versus listen to another artist 7 times there is a clear statisticly significance percentage likelihood that you would buy a ticket or a piece of merchandise or something to the artist, you listen to 157 times versus 7.And so we start to understand that data, the behavioral data and apply a kind of qualify and quantify the percentage likelihood that you would buy something from this artist versus another one and then match it up in that way. And so today we are now sending over 1.5 million fans to musician source every month and that is growing rapidly. We are the first company in the music industry to take listening data where we apply very large data machine learning algorithm to it to understand the likelihood that this individual is going to be interested in x type of co ntent and or commerce from that artist.Martin: And every customer needs to be logged in before looking at the content or is It anybody can look at the website and maybe you don’t even know who he is because you only got some browser fingerprint?J: We are distributing that to the streaming services, and we are partnering with the streaming services to analyze the data on their platform. So we do that as a service for the streaming services and then crunch the data, attach the offer from one of the 500,000 artists send it back and display it on the streaming service.The future of the music business is truly going to be just an amazing experience for the fans where everything you are interested in will basically just be delivered to you. As we see you start to listen to more and more artists or more and more of this particular artist and we can personalize the experience to you, you will automatically be notified of your favorite artist or the type of things you like to buy or the wa ys you like to interact with the artist. And it really shouldn’t be spending at all because we should be able to see and understand, “Hey, you like buying tickets, but every time we have displayed a t-shirt to you, you never buy that so we stop”. We pull back on that substituting those things for you.Martin: And when you look at the revenue streams for the musician, can you provide us a little bit of insight of the revenue split so for example digital goods or offline stuff that is merchandising, tickets, events whatever?J: Yes, absolutely. Over the years there has been a major shift in the music business where the main product that musicians as a business sold was music, was records, CDs and downloads. But that has dropped by billions and billions of dollars in our industry. So it has shifted heavily over to tickets and merchandise and VIP experiences and the bulk of the musicians’ career now is coming from touring and merchandising and VIP experiences.Martin: Are you organ izing or have you ever had the thought of organizing some kind of collaborative concerts and because if you know what type of individuals are loving what type of music then maybe you can even combine some kind of 5 to 10 musicians where have some kind of overlap for maximizing of the people that show up and are willing to pay?J: Absolutely. We are at the very beginning of what using this data and what this data can mean for our industry. Just like that there are going to be incredible new innovations that come from this including that where you wouldn’t normally see a country artist open for a hip-hop artist but there is a ninety percent overlap for people in Dayton, Ohio that are happy to love these two artists and you can sell out a bigger show if you book both of them than separately. So that is a great example of things to come and it will definitely be happening in the future.Martin: What other cool stuff can you imagine just based on the really understanding the music prefer ences?J: Frankly, I believe the entire industry should run on this infrastructure and I mean with any industry. The more data and better understanding you have about your customers the more you can personalize the experience, the better products you can deliver to them and the more insight you have from your customers the better you can run your business.Understanding the likelihood that certain fans are going to like an artist coming to this town versus that town, you will be able to do these collaborative shows. You will be able to, if you are one of the biggest fans of a particular artist, the artist could happen to show up at your screen and do a private show for you and a couple of others. On the industry side the more you can understand the trends â€" what genre is being listened to, how is an artist rising and breaking, it is incredibly powerful and useful tool for managers to find new talent. If I am a manager and I like hip-hop I can use this to understand who are the up an d coming artists instead of trying to just take it from a gut level, that is what a lot of managers and labels have done in the past. They just hear it and they believe it is good and they will use Facebook likes or they will use these different things to show, the blogs, to show that things are happening but there is no true source than people actually using a product and the musicians’ music listening to whatever trend is based on people actually consuming that.So, I think it is going to be not just on the consumer side having you two favorite artists, two completely different genres play together but also the tools /the data that will direct our entire industry to improve our business.Martin: I think the really interesting point for you will be to really focus and not be too diluted because there are so many opportunities that you could do and deliver some sort of service. For example if I am just thinking about helping or doing some crowd financing of artist just based on patt ern analysis. You can do this, but you can also do perhaps finding some sponsors. Ok you can do that. There are so many different things that you could do, but keeping really focus seems to be an issue.J: Yes, that is the number one, actually not number one but it is a very well-known reason why companies fail. It is because they try to do too much. So we focus very clearly on one thing which is helping this business take their products and reach and sell to their customers in the most cost effective way and increase revenue. That’s it.Now, as the industry grows and as our platform continues to grow we can open up into some select new opportunities but like you say focus is one of the things that we are best at doing.Martin: J, before you said that you are taking 10 percent off the revenue that you are helping the artist with. Is there any other type of revenue source involved or is this independent if it is merchandise, soundtracks, tickets, whatever, everybody is 10 percent?J: E verything is 10 present. It is a 36 billion-dollar industry right now for those things: tickets, merchant and VIP experiences.Martin: Worldwide or US?J: Worldwide. And that is going to grow in an incredible amount because of some of the things we have been talking about, because we are able to reach a much bigger audience in a much more customized, personalized way. And if you think about doing a different model like charging musicians service fee to use the platform, if you calculate that you try to charge people who don’t have money. You can’t become a very large business. But on the flip side musicians have the biggest brands in the world. If collectively musicians are the most engaged category on every social network â€" Facebook, YouTube or etc., Instagram. And if you can help those businesses you have the biggest, most accessible brands in the world. If you can help those businesses run their business better, then ultimately it can tap into a multibillion dollar opportunit y.So again, in the effort to stay focused that is what we are doing and sticking to itMartin: J, you said that you have a roundabout about a half a million band members. Is it band members or bands?J: Bands. MusiciansMartin: Ok, and can you give us some kind of split of the average number of people per band so just understanding this are there so many solo artist or really some 10 people bands and also understanding of whether some people are just having fun and just starting off in the beginning or some really like well known.J: In the beginning it was just a platform, open to any artist and we were just opening up to the world. Now, the last two years we focused heavily on the biggest artists in the world. So if you study the economics of the music industry you see that it is about 2,500 artists generate most of the traffic, most of the listening and most tour income and music sales. We are focused heavily ensuring that they have a BandPage profiles up and going. So we now keep a constant list and updating the list of those 2,500 artists based on our partners who use trending on these major streaming services. We partner with YouTube and Spotify and Vevo and Groove Music ,Microsoft service and Google etc., etc. So we can see when artists are popping up and when they pop into the 2,500 we make sure if they don’t have a BandPage profile to reach out. At this point almost every artist in the top 2,500 have a BandPage profile so everyone from Beyoncé to Arcade fire to Jay Z, on and on have a BandPage profile.We build a large platform so that any artist can log in and update their profile. So sure we also have up and coming artists around the world. We are a worldwide platform that allows musicians to get set up and start making money.Martin: When you just said Beyoncé and Jay Z I was just thinking why are you not organizing the music awards?J: Well, again, focus. One step at a time.Martin: Good.ADVICE TO ENTREPRENEURS FROM J SIDERMartin: Let’s talk about a dvice for first time entrepreneurs. So you definitely have learned stuff along the way. What of those learning can you share with our audience?J: This has been the best experience of my life. I just learned so much and there is so much I would love to share across a spectrum of building a company.But I think at the core of it first time entrepreneurs or people that are thinking about doing it. I think the most interesting thing I found stop entrepreneurs from going after their dream is just they don’t start. A lot of people feel like they need to have: ”Oh, I need to have an engineer and investor line up. I don’t know how to do marketing. I am not sure how to manage people or do PR.” They think about all these things before they have even started and so even just thinking about this big task stops them from starting. So I think the most important advice to folks that think about starting a business is just getting started, know that it is ok that you don’t know everything and know that you are going to make a lot of mistakes but you are going to learn from it. And frankly that is in my opinion the point of life, It is a great experience of life that we get to learn and try things. You are not necessarily failing if you don’t achieve some goal. You are learning and it is going to make you stronger and stronger and stronger.The thing I really want to say is worst case scenario you try, you take six months to a year to try to do this and you just learn an incredible amount, you get to know the feel that you are really interested in a lot better. Worst case scenario doesn’t work out you go back to the exact same job and position that you are in right now. Worst case â€" you are going right back where you are. So I like to tell folks don’t think about “I am starting a company and this is going to be my life forever.” Think of it like, “I am going to take a six month sabbatical and I am going to save enough money â€" a couple of thousand dollar s working in whatever job”. I slept of the floor and ate rice and beans I had about 3,000 bucks when I moved to San Francisco. A lot of people are like, “It is too expensive, whatever”. Well you know there are ways to do it. If you want to do it, you can find rent for four hundred bucks here.Martin: Really?J: Absolutely. I know a few places right now. 400-500 bucks, eat affordably, eat a lot of greens and rice and beans and you can get by for a six months or nine months. And if every day you are going out there, trying to make this happen, the cool thing is you will create some sort of progress. You will get to know people in that industry and maybe you don’t end up having a successful business but you end up getting to know a number of other folks in your industry and you are better off in the job that you had before. Finding ways to take the things that are normally scary for people, you know starting a business and venturing in this and making it more of an adventure and an opportunity to learn six months from what you are doing and knowing that you are probably going to end up doing something you enjoy more than you are today because you have spent that time. If not, getting funded and building a company and growing it more and becoming, you know, building a successful business.Martin: Cool. Thank you so much for your time and your insights!J: Absolutely.Martin: So next time you are thinking about starting a company and you are totally afraid of starting because of all the unknowns just keep starting, hustling your way around, living off in a very cheap apartment, meeting lots of people, working on your idea and if it doesn’t work out that is fine. You learned a lot and you met some cool people and you can go back to your old job. I mean everybody can do a normal job but maybe you are fulfilling your dream and starting a great company. Thanks.

The 10 Biggest Surprises In Business School - PQ for Undergrads

The 10 Biggest Surprises In Business School by: Jeff Schmitt on June 04, 2019 | 0 Comments Comments 1,497 Views June 4, 2019iStockPhotoBusiness majors account for nearly one in every five college graduates. That’s what the National Center for Education Statistics found in 2017. Not surprisingly, the largest major also triggers the most stereotypes.In some corners, business is the place for juniors short on talent and long on hubris. They are the washouts from tech fields, some say, the ones whose passion for PowerPoint is only matched by their propensity to party. Golfers and gabbers, business majors are depicted as the future Masters of the Universe — the money-hungry, work-hard-play-hard types whose outward bravado masks a sense that they’re really just imposters.AN ELUSIVE BUNCHBoston Colleges Julianna MarandolaJulianna Marandola ran up against these perceptions. At Boston College, she found business majors were sometimes â€Å"typecast as overly pragmat ic or even mechanical.† Despite majoring in finance, she didn’t find her classmates to be dry or narrow. Instead, she describes them as â€Å"some of the most creative, innovative, and open-minded people I know.†Marandola wasn’t alone. At nearby Northeastern University, Mary King experienced a similar phenomenon. Turns out, she says, business majors flout easy labels just like everyone else on campus. â€Å"There is a place for everyone and their interests within Business,† King says. â€Å"Whether you are extroverted, introverted, risk-averse, risk-seeking, creative, or quantitative, there’s a niche for you.†This departure from the clichà © is just one of the big surprises that awaited the Best Brightest Business majors from the Class of 2019. This year, PoetsQuants asked Best Brightest to share what surprised them the most about majoring in business. Here are 10 of the biggest epiphanies they gained that defy conventional views ab out business majors.1) Opportunities Galore: Coming to the University of North Carolina, Dylan Brooks was inspired by his uncle’s international travels to pursue a business major. He knew what he needed to learn†¦he just didn’t realize how useful his business skills would be outside the classroom.â€Å"The skill set is valued by a wide variety of firms, organizations, and industries,† he observes. â€Å"They need critical thinkers who know how to lead, communicate and clearly present information to others. I have been able to use these skills in many different scenarios, like giving presentations in my internship and even teaching students as a substitute teacher. The flexibility of the tool kit I developed is truly a game-changer and door opener.†It also opens up some unexpected paths, adds Berkeley Haas’ Jeshua K. John. Before business school, he didn’t recognize his passions would lead him into management consulting. At the same time , he didn’t know what sustainability was until he took a human rights course. A semester later, he landed an internship with a consulting firm dedicated to the field.Boston Universitys Meghana Dwarakaâ€Å"I was passionate about strategy, leadership, and sustainability in separate forms, but ultimately it was in the classroom through my major and minor that I found interesting spaces that allowed for these passions to intersect,† he explains. â€Å"At Berkeley Haas, I hear about new, non-traditional business routes being taken. I think it is great that students feel the conviction to follow their passions right out of an undergraduate degree. Seeing that was what allowed me to pursue mine with such certainty!†2) Intense Personal Growth: Meghana Dwaraka came to Boston University to become an entrepreneur. What she didn’t expect, however, was the growth that she’d experience personally in the process.â€Å"Majoring in business taught me how to manag e myself as well as other people while working towards a common goal,† she points out. â€Å"It furthered my self-awareness exponentially by helping me understand my strengths and weaknesses.†The growth was even more pronounced for Andres Gomez-Perry. As a freshman, his case team at New York University was actually disqualified from a competition†¦in the first round, no less. Many would retreat after such a disaster. Instead, Gomez-Perry took the lessons to heart – and came out better for it.â€Å"Within a year, I had lived and worked in London, had helped a McKinsey team re-design a product for a major CPG client, and was about to move to Shanghai.†3) Knowing Your Limits: When you’re 19, you think that you can do and be anything. Learning limits – be it time, resources, or imagination – is one of the hardest lessons that business majors must swallow. Growing up, Boston University’s Katherine Cui dreamed of the company she would launch – â€Å"A unique, one-size-fits-all business that does it all.† In her first class, the JP Morgan hire came face-to-face with one of the most painful surprises in business: opportunity cost.Christopher Newports Elissa Brittâ€Å"A company cannot really do it all and there are tradeoffs that must be considered,† she admits. â€Å"A socially responsible company cannot always offer the lowest prices, and sometimes ensuring a speedy production line may mean giving some slack on quality. Like how a recipe is precise in the types and amount of ingredients it requires, a business should be selective on which consumer segment it chooses to represent and stay focused on one vision.†4) Always Something To Learn: Business is an ever-evolving discipline, with new models, expectations, and players constantly disrupting the status quo. Some formulas work only in certain contexts. Even then, success is often contingent on variables ranging from talent to fu nding. That can be a scary proposition, says Christopher Newport’s Elissa Britt. Even math, she argues, isn’t always â€Å"definitive.† The flip side, of course, is this uncertainty can be exhilarating too.â€Å"What surprises me most about business is how much there still is to learn,† assert Elon University’s Max Pivonka, who’ll be joining Goldman Sachs after graduation. â€Å"Every time I read an article in the Wall Street Journal or pick up a book, I find myself learning something new. I feel that is one of the most exciting and unique things about business.† Page 1 of 212 »